Make every Moment Count: Brand your Business with Marketing On-Hold

It’s harder than ever to hold a person’s attention in today’s hectic, digitized world.  A recent headline in TIME proclaimed “You Now Have a Shorter Attention Span than a Goldfish.” Ouch! Goldfish can only focus for about nine seconds. Why not turn the few extra seconds you have with your clients and prospects into a […]

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("Sleep woman" by Aweisenfels - Own work. Licensed under CC BY-SA 4.0 via Commons -

The Power of Sleep

("Sleep woman" by Aweisenfels - Own work. Licensed under CC BY-SA 4.0 via Commons -

(“Sleep woman” by Aweisenfels – Own work. Licensed under CC BY-SA 4.0 via Commons –

You might consider getting seven hours of sleep each night a luxury, but your body probably needs at least this much to function properly.

“Sleep is absolutely critical to our overall functionality,” said Dr. Helene Emsellum, medical director for the Center for Sleep & Wake Disorders.  “Sleep restores us both physically as well as psychologically. We can take on the next day with a clear head to get to the things we need to do.”

Emsellum says adults need an average of 7-9 hours of sleep a night.

“I like to think of seven hours of sleep as the lower legal limit…. You drop below six hours of sleep a night, we can put you on a driving simulator and you’ll drive drunk.”

Young children need 10-11 hours of sleep, adolescents need 8.5-9.25 hours of sleep a night.

She says our brains need sleep in order to properly store the information gathered each day.

“During the night we have to prioritize information, we need to store the memories we want to keep.”

Sleeping your way to your ideal weight

A good sleep routine can also help a person maintain a proper body weight. “Our weight control is based on adequate sleep.”

“The reality is, if you overstay your welcome in wakefulness … and you don’t get your minimum threshold of adequate sleep, a whole system of hormones in your body ….direct the cells to store more calories at any moment in time.”

If you are on a diet but not losing any pounds, you might want to try getting some extra sleep.

Light is not your Friend 

Establishing a healthy sleep routine can be a challenge.

“We live in this crazy 24/7 lit society,” said Dr. Emsellum. “…. it really does take discipline (to get a good night’s sleep). We don’t have ten hours of mandatory darkness our ancestors had 150 years ago at night.”

Because of this, Dr. Emsellum suggests creating a routine that offers ‘wind down’ time that separates day from night. Staring at a bright computer screen too late in the evening can make it harder to get to sleep, so try to log off at least an hour before going to bed. Sleeping in a dark room can also help you get a good night sleep.

Learn more in my conversation with Dr. Helene Emsellum.

This interview was produced by Carolyn Branson. Thanks, Carolyn!

Outsmarting Alzheimer’s Disease

Dr. Kenneth Kosik, Harriman professor of Neuroscience at UC Santa Barbara, is author of the book ‘Outsmarting Alzheimer’s.’

Dr. Kenneth Kosik, Harriman professor of Neuroscience at UC Santa Barbara, is author of the book ‘Outsmarting Alzheimer’s.’

More than 5 million people in the USA are suffering from Alzheimer’s Disease, and that number is expected to triple by 2050. While there is no cure for this common form of dementia, experts say there are things you can do to help reduce the risk of suffering from Alzheimer’s later in life.

Neurologist Dr. Kenneth S. Kosik has been researching Alzheimer’s Disease for 35 years. The Harriman Professor of Neuroscience Research at UC Santa Barbara, and co-director of the Neuroscience Research Institute, shares these important tips to help ward off Alzheimer’s.

“Know your Numbers”

“Know your blood pressure, know your glucose or sugar level, know your cholesterol or lipid levels,” said Dr. Kosik. If any of these numbers are abnormal, a person is at greater risk of Alzheimer’s.

If your numbers are off, talk to your doctor about what you can do to get them back on track.  Keeping these numbers in check can also reduce the risk of diabetes, stroke and heart disease.

Small Changes can make a Big Difference

Adopting these five lifestyle habits can help fend off Alzheimer’s Disease:

  • Get your exercise
  • Keep your brain active
  • Eat a healthy diet
  • Try to reduce stress
  • Maintain friendships

Dr. Kosik goes into detail on these tips, and offers other valuable insights, in our conversation in this Lisa.FM podcast (click below to listen)

You’ll find more valuable information on this subject in Dr. Kosik’s Reader’s Digest story, Preventing Alzheimer’s Disease: 8 Daily Habits a Neurologist Swears By.

Pick up Dr. Kosik’s book “Outsmarting Alzheimer’s: What You can do to Reduce Your Risk” (Readers Digest 2015).

Dr. Kosik also blogs at



outsmarting alzheimers


Exploring “Unintended Consequences”

“Unintended Consequences” are being explored in a new show at the Santa Barbara Arts Fund Gallery.  The work of five local artists is being featured in the show, including some UCSB graduate students. And, (unintended) two of the artists are a mother and her son.

Charles Donelan, executive arts editor of the Santa Barbara Independent, is guest curator of the exhibit. He gave me a sneak-peek behind the scenes, and shares some of the many ‘unintended’ circumstances surrounding the show.

The show opens Friday evening (10/30) with an artist reception (5-8 pm, the public is invited) and runs through December 5, 2015.

Also See: Nancy Gifford Home Tour – Homes & Art 

The Santa Barbara Arts Fund Gallery is located in the Funk Zone, at 205-C Santa Barbara Street. For more information on “Unintended Consequences” and the non-profit Santa Barbara Arts Fund, go to

Aromas for Intuition

The time around Halloween is considered the time of year that ‘the veil’ that separates this world and the afterlife (or other worlds) is the thinnest. It’s no coincidence that Halloween, Day of the Dead (Dia de los Muertos), and All Saints (or All Souls) Day fall between October 31 and November 2. Pure essential […]

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Pain & Responsibility

Can being overly-responsible be giving you an aching back?  Pain relief expert Dr. Ken Pfeiffer says it can! In this podcast, Dr. Pfeiffer explains that many aches and pains are caused by the emotions fear or anger.

“Anytime you experience pain, that experience not only has a sensation but it also has an emotion,” explained Pfeiffer.“ And, the emotions are associated with fight or flight. “

The ‘fight’ emotion is linked to anger while ‘flight’ is associated with fear. “So anytime we’re having any kind of pain there’s also anger and there’s fear.”

Pfeiffer says these emotions have a profound effects on our bodies. “When you’re angry it has effects on your heart. Your heart rate increases, your blood pressure changes….. because our bodies are preparing to fight or flee.”

Pfeiffer warns that chronic anger is associated with long-term profound physiological effects. “Very often people become angry and they don’t even realize it. And so they don’t realize that they have a choice in how to deal with that anger.”

The worst thing you can do, he says, is to try to fight or escape the pain.

In this podcast, Dr. Pfeiffer offers solutions for breaking free from chronic pain, which includes trying to relax and accept the pain, rather than flinching or tensing up in an effort to block it.

Pfeiffer also shares how you can determine if a body pain has emotional roots rather than physical. He offers listeners a technique for easing pain, and explains why back surgery is often not a long-term remedy to relieving chronic pain.

This episode of Lisa.FM Thrive! is brought to you by, offering a free Pain Stress Test.

Aromatherapy & Essential Oils: How to apply them to your life

I’ve been enjoying the delicious scents and benefits of therapeutic-grade essential oils for the past several years. They’ve helped me in many ways, from getting a better night’s rest, to easing aches and pains caused by everyday life, to supporting a healthy digestive system.

The benefits of aromatherapy can be endless. And, while you may be familiar with the little scented bottles of plant essences, it’s not always easy to find information about how to incorporate essential oils into your daily life. In this podcast, I explain some easy ways to do this: Inhale, Diffuse; Topically Apply; Ingest. Click to listen:

This episode of the show is sponsored by, your online source for Young Living Essential Oils + Essential-Oil-Infused Home & Personal Care products.


Stress Away + Peace & Calming, two wonderful essential oil blends to aid in relaxation. Available at

Stress Away + Peace & Calming, two wonderful essential oil blends to help you relax and unwind. Explore more at

Panaway, Deep Relief and Aroma Siez by Young Living have been known to help ease muscle aches & pains. Explore more at

Panaway, Deep Relief and Aroma Siez by Young Living can help to alleviate minor aches and pains associated with daily life. Explore more at

Visit for more information. Or, explore the world of Young Living Essential Oils directly at Young Living (please use this reseller ID #1734225). If you have questions about these wonderful products, you can Send them here.

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